Wellness 1st

Communication Work

My communications career began shortly after acquiring my Specialized Communication Honours Degree from York University in Toronto, Ontario in 2010. From there I’ve gone on to work at various Canadian national and provincial non-profit organizations, focusing on project leading, strategic planning, content development, branding, and social media. Sector of work interests include; health, wellness, holistic living, inclusion, advocacy, and more.

Portfolio Overview

Digital Content Development (Writing, Editing, Copywriting)

  • Website content
  • Social media; content, ads, imagery
  • Online advocacy and fundraising campaigns
  • Virtual events; webcasts and webinars
  • e-Manuals and resources
  • Digital posters and flyers

Strategic Planning

  • Branding alignment
  • Social media integration
  • Content calendars
  • Communication project plans
  • Focus studies
  • Program assessments and evaluations

Project & Program Branding

  • Research and evaluation of rebrand strategies
  • Final branding alignment (digital, visual, and textual)
  • Team training
  • Organizational roll out and integration

Accessibility

  • AODA compliment digital and print communications
  • Training of AODA compliant content and designs
  • Writing short and long image descriptions

Work History

  • Neighbourhood Concepts Non-Profit Corp. (NCNC)
  • Options for Homes
  • York University Hellenic Association
  • Canadian National Institute for the Blind (CNIB)
  • Crohn’s and Colitis Canada
  • Toronto Association for Volunteer Administration (TAVA)
  • Tribe Fitness
  • Ontario Physical Health Education Association (Ophea)

Seeking the support and expertise of a Communication Specialist to help your business or organization grow? I’m currently available to support the following and more!

  • Strategic communication project planning (short and long term)
  • Branding assessment and rebrand implementation
  • Content development (web, advertising, social media)
  • Content editing
  • Copywriting
  • Communications related team training exercises and workshops
  • AODA compliant description writing

*Quotes can be provided on a project or hourly basis based on scope and length of assignment.

Have a question? Interested in learning more about me and working together? I’d love to connect! Please feel free to contact me.